I help established founders make the entire growth machine work.

Paid acquisition. Funnels. CRM. Tracking. Operations.

I partner with established founders to run paid acquisition, build the infrastructure behind it, and optimize the customer journey from first click to revenue.

Trusted by industry leaders

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HOW WE WORK TOGETHER

YOUR BUSINESS RUNS ON
SYSTEMS.

Most businesses outgrow their operations before they realize it. Revenue leaks everywhere. I find it. I fix it. I build what holds.

What gets built.

  • CRM Architecture
  • AI Receptionists
  • Lead Routing
  • AI Qualification
  • Sales Pipelines
  • Reporting Dashboards
  • Follow-Up Sequences
  • Ad-to-CRM Pipelines
  • Funnel Systems
  • Team Workflows
  • META / Media Buying
  • Launch Infrastructure

01
Systems Audit Find where leads leak and revenue is lost.
→
02
Systems Build Full infrastructure built correctly. Flat-fee.
→
03
Fractional Systems Partner Ongoing oversight and optimization monthly.
→
$2M+ In Ad Spend Managed
50+ Production Systems Built
100K+ Leads Processed Per Month
7 & 8 Figure Businesses Supported

BEFORE. AFTER.

Before
  • You're paying for leads nobody follows up with.
  • Three disconnected systems your team doesn't trust.
  • Manual work eating hours you don't have.
  • Nobody can tell you what's actually working.
  • You can't connect ad spend to closed revenue.
  • Every new hire adds more chaos, not less.
After
  • Everything centralized. No lead left behind.
  • One system. Fully automated.
  • AI qualification and instant follow-up.
  • Real-time dashboards your team actually uses.
  • Full attribution from ad click to closed deal.
  • Infrastructure that scales with you.

They hire your
judgment.
Not your software.

THE VERDICT.

“Melissa is 100% the reason we didn’t delay kicking off paid ads for another year…along with so much else she’s done in building our workflows, automations, and landing pages. Melissa is an exceptional human to work with. Not only does she execute everything we need quickly and accurately, but she also proactively brings up new ideas for us to utilize in our marketing.”

I trust Melissa to execute on my team’s behalf, and that is something I value greatly. Highly recommend working with Melissa for your marketing and automation needs!


Caleb Ralston
Caleb Ralston 3B+ Organic Impressions

WHO I AM

Meet Melissa Garcia

Melissa Garcia
Melissa Garcia speaking
Melissa Garcia behind the scenes

I’m a growth operator who helps established founders connect the pieces between paid acquisition, funnels, CRM, tracking, and operations so the whole growth system works better.

I spent two years at HighLevel as a Senior Solutions Consultant, working with hundreds of business owners and learning how to build systems around the way a business actually sells, follows up, and operates.

After HighLevel, I built Avanzar Creative, where I’ve worked hands-on across Meta ads, funnels, HighLevel architecture, launch operations, lead flow, tracking, and backend systems.

That work has led me behind the scenes with founders and brands including Caleb Ralston, Frank Kern, and Sergio Silesky / Home Service Academy.

My philosophy is simple:

Your ads, funnel, CRM, and sales process are one growth system—not separate departments.

I work best with smart, established founders who want someone they can trust to get close to the business, spot what isn’t working, make recommendations, and move fast.

You’re not hiring software knowledge. You’re hiring judgment.

HOW IT WORKS

THE BUILD.

PROCESS

01 Discover Audit your current stack, gaps, and goals.
02 Architect Design the full system before touching a single tool.
03 Build Hands-on build inside your environment.
04 Validation Test every edge case before you go live.
05 Deploy Clean launch. No drama.
06 Optimize Iterate, improve, and scale from there.

LET'S WORK

LET'S FIND

WHAT'S BREAKING.

Tell me where operations break down.

I'll tell you exactly what needs to be built.